Under the Patronage of His Excellency Mr. Bandar bin Ibrahim Al-Khorayef, Minister of Industry and Mineral Resources
CELEBRATE INNOVATION IN F&B INDUSTRY
We are proud to announce that the submissions are now open for Saudi Food Excellence Awards 2025. Join the ranks of industry pioneers by submitting your outstanding products. These awards celebrate the product developers and pioneers of the F&B industry, recognising original ideas launched within the past year.
Don't miss this incredible opportunity to showcase your exceptional products to a wide audience of buyers who make key product decisions.
The awards feature 10 categories this year, including 3 new additions, ensuring that all aspects of innovation are recognised and celebrated.
This award celebrates the pinnacle of culinary artistry and exceptional quality. It recognises a product that exemplifies superior ingredients, exquisite craftsmanship and an unparalleled sensory experience. Entrants will be judged on the product's premium positioning, unique value proposition and overall excellence, setting a new standard for luxury in the Saudi F&B market.
Saudi Arabia has a rich coffee heritage, and this award honours the finest brews and coffee experiences. Whether it's a single-origin masterpiece, a masterful blend, or an innovative coffee concept, this award recognises excellence in flavour, aroma and the overall coffee journey. Entrants will be judged on quality, sustainability and contribution to the evolving Saudi coffee culture.
This award celebrates packaging that goes beyond functionality, showcasing creativity, sustainability and consumer appeal. It recognises packaging that enhances product preservation, reduces environmental impact, and provides a unique and engaging consumer experience. Entrants will be judged on innovation, functionality, sustainability, and visual appeal.
This award recognises disruptive advancements in food technology, ingredients and culinary techniques. It celebrates products that push the boundaries of flavour, nutrition and sustainability, offering new and exciting possibilities for the emerging Saudi F&B landscape. Entrants will be judged on originality, impact and potential to create tangible change in the industry.
This award proudly showcases the best of Saudi Arabia's F&B products and brands. It celebrates products that embody the rich culinary heritage and innovative spirit of the Kingdom, highlighting local ingredients, traditional techniques, and modern advancements. Entrants will be judged on quality, authenticity and contribution to the growth of the Saudi F&B sector.
This award recognises products that prioritise health and well-being without compromising on taste. It celebrates new formulations, clean ingredients and nutritional benefits, catering to the growing demand for healthier food and beverage choices in Saudi Arabia. Entrants will be judged on nutritional value, ingredient quality and overall health impact.
This award celebrates the growing popularity of plant-based alternatives, recognising products that offer delicious and sustainable options for consumers. It highlights exciting developments in plant-based proteins, dairy alternatives and other plant-forward products. Entrants will be judged on taste, texture, nutritional value and sustainability.
This award acknowledges the creativity behind the perfect snack. It recognises products that offer delicious and convenient options for on-the-go consumption, catering to diverse tastes and dietary needs. Entrants will be judged on taste, texture, packaging and overall consumer appeal.
This award celebrates the finest dairy products, from traditional favourites to inventive new recipes. It recognises excellence in quality, taste and production, highlighting the importance of dairy in the Saudi diet. Entrants will be judged on freshness, flavour, texture, and overall quality.
This award honours the most refreshing and uniquely crafted beverages, from traditional drinks to contemporary creations. It recognises products that offer unique flavours, functional benefits and exceptional quality, catering to the diverse tastes of the Saudi market. Entrants will be judged on taste, aroma, innovation and overall consumer appeal.
JUDGING CRITERIA
Judges will consider the structure, presentation and clarity of each entry and only innovations released within the past 12 calendar months will be considered. Applications out of this date range will be rejected.
Judges value high quality, well-written entries based on facts that are supported by attachments such as photos, reports, case studies, videos, press clippings, presentations, etc.
In addition to relevance to the criteria the prejudging of the nominations will be based on:
RULES OF PARTICIPATION
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